Published on 20/12/2023 by Miriam Roselló Vazquez
The self-service and vending field has undergone significant evolution in recent years, largely driven by technological advances and changes in consumer behaviour. As we approach 2024, several trends are emerging, transforming the way we interact with vending machines and self-service systems. Below, we will explore the most prominent trends that will shape this sector in the coming year.
With the increasing preference for contactless payment methods, contactless payment systems will solidify as a dominant trend in the self-service and vending machine sector in 2024. The convenience and speed of contactless transactions, whether through bank cards, mobile devices via Apple Pay and Google Pay or specific mobile applications such as Orain, will improve the user experience and boost operational efficiency.
The demand for more personalised experiences shows no sign of slowing down, and this will be reflected in the self-service machine sector. Smart vending machines will provide more personalised options, from product selection to offers and promotions tailored to users' individual tastes. Artificial intelligence technology will play a crucial role in creating more engaging and personalised experiences. In addition, digital prepaid cards not only incentivize customers but also allow for interaction, fostering loyalty, and promoting your brand.
Companies in the vending sector are increasingly diversifying and offering innovative solutions, in addition to traditional food and beverage vending machines. Smart vending machines also enable operators to sell more diverse and expensive products due to their security systems.
Micro markets are another innovative solution in the vending sector, helping operators offer a wider variety of products and achieve higher profit margins. Vending companies that integrate micro markets have increased their sales by 60-75% compared to traditional vending locations. This is due to several factors, such as product diversity and the possibility for consumers to purchase multiple items in a single transaction. Easy access not only to snacks and beverages, but also to meals and even essential items, makes them very attractive to users.
Sustainability has become a significant concern for consumers, and vending machines are no exception. In 2024, an increase in the adoption of sustainable practices, such as the use of recyclable materials, waste reduction and the promotion of eco-friendly products in vending machines, is expected.
The trend towards healthier eating and more diverse snack options will drive the inclusion of healthier and more varied products in vending machines. Consumers will look for options that suit their dietary preferences, and vending machines will respond by offering a wider range of products, from gluten-free options to organic snacks. By diversifying the product portfolio in vending machines and providing higher-quality options, companies can differentiate themselves from their competition.
In conclusion, the vending and self-service field is evolving towards a more technological, personalised and sustainable future. The adoption of contactless payment systems, the integration of advanced technologies and the focus on user experience are just some of the trends that will define this exciting landscape in 2024.
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